DNG ehf. was established in 1982 in Akureyri, Iceland and has massproduced the DNG jigging reels since 1985.
DNG runs efficient research and development department in constant search for improvement. The needs and usage of the reel are under constant observation. The R & D department also works on adapting the reel to more species of fish and how it can be used world wide.
DNG operates according to ISO 9001 certified quality system. ISO 9001 certification confirms that DNG approaches process management in a systematic manner in order to meet customer requirements. Furthermore, the quality management system is effective practices for the benefit of customers, employees, suppliers and owners. The quality management involves ensuring that all customers always receive the same quality of products and services and to an ongoing improvement in the quality, products and services. The vast majority of all DNG reels ever made are still in use and the DNG jigging reel require only limited maintenance which is very important, considering the demanding environment the reel is used in.